Business Model Changes and Collective Intelligence

Posted: June 7, 2010 by Ananth in Business Models, Innovation Blog Links
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In my view, Innovation in today’s accelerating world, be it in tech or non-tech, must happen at the business model level. The ability to see old things in new ways, the ability to re-think, re-work, re-use our existing assets into newer dimensions is where innovation will move into. We have gone through a 100+ years of inventions and not all of them have been used. Do we need more inventions, or do we need an environment where people’s lives can become easier to live in? Any product, process, or service must evidently be used to make life easier.

Business models that reach out to the underprivileged, to enhance the lives and livelihood of the poor, are innovations that will stand the test of time – as they go to increase the collective potential of an economy. Take Grameen Bank in Bangladesh – an innovation in micro-financing that has now become the model for the developed world too.

TATA from India on the low-cost car – NANO. These are innovations that are pervasive, and take on new dimensions.

The art of questioning oneself and our collective intelligence – the ability to direct thought as an individual and as a team is of critical importance. When I say direct thought, I mean direct the mind to the road that has not yet been travelled (The Yellow Brick Innovation Road!) – but don’t tell the mind where the pot-holes are. That is a process of discovery that is very important for the creative mind.

Ask yourself: “What can I question today about what I do, that will help me innovate?”

The world is moving faster than fast. Speed is NOT king anymore. Cadence@the speed of light – that is what one needs to do – just to stand still!!

We can make things happen, watch things happen, or say what happened? – Jim Carroll.

Where do you want to be? And if you want to be where you want to make things happen – then you must learn CADENCE!

Out-design, out-think, out-smart the conventional ways of doing things. Don’t do what the competition does – instead walk towards them from the front, and circle back on a tangent. They won’t know what hit them – but you would! Re-strategise, re-model, re-articulate, re-work, Re(I)nnovateTM.

I will be writing on the new term that I have coined – Re(I)nnovateTM – and its underlying concept in my next blog. Happy reading!

  1. […] of a 5 part series on Business Modelling, Collective Intelligence & Innovation. You can read Part 1 here; and Part 2 […]

  2. Ananth says:

    Shankar: Thank you for your comment.

    I agree with you partially. Innovation “must” be an inseparable part of every ecosystem – however, sadly, a lot of innovation agendas only occupy the board room – and grass-roots driven innovation is still finding its foothold in industry. There are several examples to prove your point – and similarly, there are several organisations who are trying to innovate, to seek competitive advantage, but are unable to do so since their culture does not allow it, and fall by the wayside . And in that, I agree that we need to tackle the innovation killers.

    The launch of an innovation agenda, also depends squarely on your business model. How flexible is it, how easily can you re-shape, re-model, re-frame your business model, to take advantage of your assets — to re-articulate your position in the market space. Most innovation agendas today are stuck in the mud since their governance and business model structures are rigid or not all that flexible. Once this changes – you automatically leverage collective intelligence, enable grass roots innovation, bring about openness in your model and culture, and basically ventilate your organisation from all angles. This spawns growth, creates radical/disruptive innovation opportunities. The question on WHAT to innovate still remains to be addressed – but you have at least created a platform as a solid start.

    Good to hear from you. Let’s stay in touch! 🙂 Ananth

  3. Shankar Iyer says:

    Innovation is an inseparable part of every ecosystem. There are innumerable examples which can be quoted to support this fact. When it comes to the business world, the same rule applies. However there are many inhibitors to innovation in the business world ecosystems. That is the reason why innovation is not as manifest as in other ecosystems. For innovation to flourish, tackle the inhibitors of innovation, and you would have won half the battle.

  4. […] about these case studies in Part 3 of the series on Business Modelling & Collective Intelligence. 12.971606 […]

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